There are several different ways in which you can perform market research and gather consumer information, but you don’t have to restrict yourself to only one type of research. Surveys, interviews, focus groups, and consumer observation include four common forms of market research techniques. And all of these can be done by means of efficient tools available in the market today. In this video, we bring to you the top 8 market research survey tools and form builders.

Written By IIPMR Team

International Institute for Procurement and Market Research (IIPMR) is a global leader in offering Certifications in Supply Chain, Procurement & Market Research. IIPMR Team comprises of senior executives and ex-employees from Apple, IBM, Walmart, P & G, HP etc. IIPMR has members from 78 Countries that have completed CPP, CSCS, CSCA, CRA, CRE and CRP Certifications.